It takes sustained grip and pace to found, run and successfully exit a venture capital backed company. At crescent, we have worked with outstanding people who are the heart and soul of our portfolio companies over the years. Here are some pieces of wisdom from some of those journeys to help and encourage aspiring entrepreneurs.

Watch the cash


“I know it sounds blindingly obvious but you would be surprised at how many startups only look at the... Find Out More

Sales, Sales, Sales

Aislinn Rice
What does selling actually involve? An experienced sales person will typically “own” the monetary target and order delivery however... Find Out More

Getting the right fit


“Any startup has a journey to go on, first customers, crystallising your business model, growth. But as much as... Find Out More

Tuning into your customers


“If you want to supply something transformational for your customers you need to be able to see their world... Find Out More

An Entrepreneurs Journey


“I’ve worked in the IT industry for a few years now. For most of that time I was part... Find Out More

Nuggets of Wisdom


“Business isn’t about technology and innovation, it’s about people and relationships. The right people, the right roles and the... Find Out More