i.Tech Dynamic joins apt-X ecosystem
Posted: Friday, May 14th, 2010 at 10:10 am
APTX, today announces that i.Tech Dynamic (Hong Kong, China) has become the latest licensee of apt-X technology for use in Bluetooth Stereo applications.
Jonny McClintock President of Worldwide Sales for APTX said, “We are delighted to have i.Tech Dynamic on board as our latest apt-X licensee, they join a growing roster of Consumer Electronics brands who have committed to developing an apt-X enabled ecosystem of products for high quality Bluetooth Stereo audio. i.Tech Dynamic develop an exciting and innovative range of Bluetooth products and by licensing apt-X audio codec they have demonstrated a commitment to ensuring high-quality Bluetooth Stereo for end-users.”
Wendy Cho, Managing Director for i.Tech Dynamic states that “the apt-X codec is viewed as the final piece in the jigsaw for Stereo Bluetooth products to become consumer mainstream. Implementing apt-X into the i.Tech products is a clear statement of intent on our view of audio quality. It is the gold standard in terms of acoustic integrity and we look forward to reaping the rewards of this relationship for the months and years to come.”
Embedded in silicon and/or software, apt-X technology enables the streaming of CD-quality audio for Bluetooth A2DP at extremely low latency. Suitable applications for apt-X technology include headsets, speakers, mobile phones and portable media players. Existing licensees of apt-X technology include Sennheiser, Altec Lansing, Creative Labs, Jaybird and Armour Home and the technology was awarded the ‘Best of CES’ by the Bluetooth SIG at CES in January.
